Konami’s premier title, Pro Evolution Soccer, has partnered with some of Europe’s leading football clubs to gain exclusive access and content for their communities. To ensure a physical presence at the Clubs during match-days, Jelly curated a number of console units for fans to access in their Club stadiums.
In 2019, Jelly installed console units at a number of Konami partner football clubs, including: Rangers FC, AC Milan, Celtic FC, Inter, Schalke 04, Arsenal, Liverpool FC and Fulham FC.
With the console units being a huge success in 2019, further units were manufactured for Konami’s newest title eFootball PES 2020. The existing console units remained in place at Clubs with active partnership deals, with the addition of three brand new additional partner clubs: Manchester United, Juventus and Bayern Munich.
Over 30 units are currently installed across the Konami partner football clubs; our Project Management teams were leading all communications and scheduling between our manufacturers, installation team, Konami and their Club Partners. After installation, the Club receives regular maintenance and quality assurance checks.
The console units gave the fans on match days or during events at the stadium the opportunity to play the game; this, in turn, exposes PES to Konami’s target demographic – real fans of the beautiful game.
Services used:
✓ Design
✓ Project Management
✓ Manufacturing
✓ Quality Assurance
Are you looking to get your product(s) into the hands of your target audience? Contact us to find out how we can help make your vision reality.
