• Services
    • Strategy
    • Digital
    • Design
    • Esports
    • Socials
    • Sponsorship
    • Influencer Management
    • Experiential Marketing
  • Projects
  • Blog
  • Careers
  • Contact
Jellymedia

World of Tanks

Jelly created a bespoke strategy for game publisher Wargaming, helping them target a UK audience with a World War II inspired trailer and top-line sports sponsorship deals.

World of Tanks
  1. Home
  2. Projects
  3. World of Tanks

Game developer and publisher, Wargaming came to Jelly looking for a UK agency to devise a localised brand strategy for its title World of Tanks. The objective was to expose the brand to, and a build a community consisting of, a UK based audience aged 18-35.

In order to appeal to the target demographic Jelly developed a video based creative marketing campaign utilising one of the UK’s most prominent historical figures: Winston Churchill.  Jelly devised, scripted, and commissioned a unique video trailer inspired by one of Churchill’s most iconic speeches that would act as call to arms to drive sales for the game. The trailer was designed for use across digital platforms with a concentrated gaming audience such as YouTube and Twitch as well as across all main social media channels such as Facebook and Twitter.

Alongside developing the trailer, Jelly was able to reach Wargaming’s target age demographic on a huge scale by targeting sports sponsorship opportunities for seasonal events such as MMA and boxing. Most notably, Jelly was able to arrange for the World of Tanks brand to appear on the octagon branding for Cage Warriors 93 in Gothenburg, Sweden on the 28th of April, 2018. Here, Jelly’s official World of Tanks trailer was played on the arena jumbotron, exposing the brand to over 2 million viewers of the event.

In addition to this, Jelly secured a top-line sports sponsorship deal for Wargaming – arranging for World of Tanks product branding to appear at the iconic Bellew VS Haye fight at the O2 Arena in London on the 5th of May 2018. This exposed the brand to a huge concentration of UK-based audience members within the target demographic.

 

Other Projects

...

eFootball PES 2020 Gaming Units

Co-ordinating the manufacturing and installation of console units for Global Gaming Brand Konami and their latest title Pro Evolution Soccer 2020.

View Project

...

Influencer Promotion – eFootball PES 2020

We worked with a number of leading content creators to deliver sponsored video content to a large audience.

View Project

...

PES Fan

Konami came to us looking for a place where members of its Pro Evolution Soccer community from across the globe would be able to connect.

View Project

...

Red Bull / World of Warcraft Activation

Red Bull Esports is the esports and gaming division of the popular energy drink company. The brand has dived head first into the world of competitive gaming; sponsoring teams, events and opening its own 'gaming sphere' in London.

View Project

Previous Next

Get in Touch

GOT A PROJECT

LET'S WORK TOGETHER

If you want to start a new project or improve your existing brand, we would love to hear from you.

Send us an Email

hello@jellymedia.com

Give us a call

+44 1253 885581

Drop Us A Message

Contact Us

Get In Touch
We help you
communicate.

Jellymedia

  • 1 Darwin Court

    Hawking Place

    Blackpool

    FY2 0JN

  • +44 1253 885581
  • hello@jellymedia.com

Links

  • Services
  • Projects
  • Blog
  • Careers
  • Contact

Services

  • Design
  • Digital Products
  • Strategy
  • Influencer Management
  • Events
  • Social Management
© 2022 Jellymedia Limited - All Rights Reserved.
Privacy | Terms | Site Map
  • Services
  • Projects
  • Blog
  • Careers
  • Contact